Content marketing can be defined as an effective tactic used to generate leads, raise brand awareness, and attract new audiences. Its effectiveness is brought by the fact that it shows

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To keep users on the site, it is necessary to provide them with really worthwhile text content, which will also be visually pleasing - structured, visually supplemented, and adapted to

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When writing for the web, use shorter sentences, words and paragraphs one idea per paragraph concise text - half the word count (or less) than writing for print the inverted

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How do people find you on the Internet? Through words, of course. Carefully chosen words and keywords will determine your website or web page's rankings on Search Engines and will

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  People use the Internet to get information about products, services, places... you name it, the Web has information on just about anything.  It is a potent information source. That’s

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Nowadays, a website’s success is measured by how well it performs on search engines and how much traffic it generates. That’s why more and more businesses are adopting a content-first

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Are your readers finding your blog rather ho-hum?  How often are your posts shared or commented on? It’s time to do some writerly analysis and start writing to engage your

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Blog content should attract and retain the interest of a specific target audience with relevant content that contains keywords of interest to the users.  Blog posts are one such type

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