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Full-screen Video Background As A Website Design Trend

Full-screen video backgrounds have gained momentum as a trend in website design, as a natural result of the trend to full-screen background images.  Previously, the limitations of older browsers and the slow loading times of Flash videos prevented the smooth implementation of video within a site. Today, new browsers can seamlessly play video that can enhance a site’s design.  What’s more, new technologies like HTML 5, CSS 3 and different JavaScript techniques make videos and animations smoother and easier to load.

Video backgrounds arrest attention and can keep your site visitor interested longer in your site as video is a dynamic medium. It can invite deeper exploration of the website by creating immersive and interactive experiences. Video is especially useful to provide a unique twist to a product or company message and create a distinctive brand identity.

Video backgrounds are not meant to be the main focus of a website – they support the site design and content and add realism to the presentation.

Here are some of the ways full-screen video backgrounds are used in a website:
Video tour of an office space, college campus, city or country
-Video for product launches and promotions, video game and movie launches
-Video for product demonstrations and feature tours – showing a product in the making,  or a product in use
Inside view of a company: meet our people, how we work, our capabilities.
This lends a more personal feel to a corporate website and shows people working in real  lifeas well as the workflow process they follow.
-Personal and professional websites with portfolios. Video can promote creative  professions and professionals effectively.

Below are some inspiring examples of full-screen video backgrounds used in website design.  Enjoy!

Futuretainment

futuretainment

Uniqlock

Uniqlock-fullscreen-videobg

Life of Pi

life-of-pi-movie
Dadaab Stories

dadaab-stories

When Was The Last Time You Did Something for The First Time

when-was-the-last-time-you-did-something-at-the-first-time

Monsorro

monsorro-video-bg

Use video backgrounds judiciously in web design, keeping the following factors in mind:

1. Relevance– As in all the elements of web design, the key question the web designer should ask himself before using video in site design is: How relevant is the video in relation to the message the site has to convey? Video adds value for product demos and promotions by presenting a realistic experience of the product in use. A video product feature tour enhances the product message. An imaginative video adds excitement to the launch of a new product. Video workflow tours help a client see how a creative agency works, and helps the agency demonstrate and sell their strengths. City demo tours provide an interactive and immersive experience for future visitors.

2. Loading time – Videos take longer to load than images. Slow loading videos may turn away your site visitor before s/he has even had a chance to glance at your main content.

3. Quality –  High quality video creates a high-end brand image for your product and brand, whereas low-quality video lowers the brand image of your product and turn off and may turn off your site visitor.

4. Is it distracting? – Video could be a distraction from the main content of the site. Ensure that the video is relevant to your site message and purpose. In keeping with the website trends of minimalism and clean, uncluttered websites, keep your video simple, short and effective. Don’t let it overpower the other elements of your site.

Of course, if the aim of your website is to promote a movie, you can use video to the hilt to bring viewers flocking to theaters to view your movie, or entice them to buy it online
or in stores.

Story and Heart

story-and-heart-background-video

August

august-creatives-artists-video-bg

 Risk Everything

risk-everything-background-video-design

This Way WP Full Video/Image Background with  Audio

thisway-wp-full-video-background

Casablanca WooCommerce 2.1 With Background Video

casablanca-woocommerce-video-background

 King Size – Full-screen Background Template

king-size-fullscreen-background-video

Flatr – Metro Parallax Multipurpose Coming Soon

flatr-metro-parallax-video-background

Fenix – Fullscreen Video & Image Background
  fenix-fullscreen-video&image-background

Apolo – Fullscreen Video & Image Background +Audio

apolo-fullscreen-video&image-background

Banda – WordPress Music Magazine

banda-wordpress-music-magazine
 
 Glacial – Responsive Under Construction Template

glacial-responsive-video-background-template

Zeus – Fullscreen Video & Image Background

zeus-fullscreen-video&image-background

Cashemir – Responsive One Page Template

Cashemir- responsive video background
Super5 — Multi-Purpose Video Responsive Theme

Super5 — Multi-Purpose Video Responsive Theme

Rag3een – Responsive Coming Soon Template

rag3een-responsive-video-bg-template

Minute – Responsive Coming Soon Theme

minute-responsive-coming-soon-theme

FIAT LUX – Fullscreen Image & Video Background WP

flat-lux-fullscreen-image&video-bg

Town – Responsive Multi-Purpose One Page Theme

town-responsive-videobg

CityLife – Responsive Under Construction Template

city-life-responsive-video-bg

Scent – Model Agency Site Theme

scent-model-agency-video-bg-theme

Gedebvge – Responsive One Page Portfolio Template

gedebvge_portfolio-videobg

If you enjoyed this post, check out more exciting website designs with full-screen video backgrounds here!